
HOT DOG! Twitter analytics now available to everyone
Ian Chan, Twitter front-end engineer, announced on August 27 in a tweet that all users now have access to its analytics platform, and it’s totally awesome. Initially the analytics platform launched in July but was open only to advertisers and verified accounts. Twitter Analytics allows users to see detailed statistics regarding their accounts and tweets. The analytics tool provides insight on users followers and individual tweets, including impressions, clicks, and engagement. This gives users an edge by making it easier to gauge how their tweets resonate. Currently the data only goes back 28 days — hopefully Twitter will eventually allow … Read more